Membership Committee
In order to recruit, retain, and recover members, The Augustan Society, Inc., has need of a Membership Committee. For reasons not well understood, it has at times been a "Committee-of-the-Whole" of the Board, or deliberately abandoned altogether.
The Committee is under the direction of a Chairman, who is appointed by and serves at the pleasure of the President. Said chairman may name any number of willing members in good standing to the committee. The President and Headquarters Staff are ex-officio members.
The Committee is responsible for providing the overall leadership, planning, and oversight for the Society's strategy for membership development and marketing.
Duties of the committee include:
- Driving and leading new membership growth, satisfaction, and retention;
- Conducting periodic Member Interest Surveys to monitor members interests and identify potential volunteers;
- Conducting periodic Skill Needs Surveys to determine what skills are needed by the various Committees and Sub-Groups;
- Conducting periodic Member Skills Surveys to determine what skills are posessed by members who might be asked to put them to use on behalf of the various Committees and Sub-Groups;
- Ensuring strategic focus and alignment with the Society's organization objectives, operational strategy, and market needs;
- Developing programs and services directed towards building stronger relationships between the Society and its members;
- Growing the Society's global membership base.
At times, sub-committees have been created and assigned some of these duties:
- Membership Retention Sub-Committee was assigned the task of contacting lapsed members to either recover their membership or determine the reason for their departure. Disbanded February 2021.
- Membership Recruitment Sub-Committee was assigned the task of recruiting new members through personal contact, public speaking, and advertising. Disbanded February 2021.
- Marketing Sub-Committee was assigned the task of marketing the Society outside of member recruitment. Disbanded March 2021.
Members of the Committee should demonstrate understanding of:
- The overall member experience and membership performance, including member needs globally and by areas of interest;
- Analysis and preparation of plans to address differences and similarities across groups;
- Developing and orchestrating the enterprise-wide member value proposition;
- Defining the member research agenda and priorities;
- Overseeing integrated member benefits;
- Overseeing membership segments development; and
- Overseeing product management activities.
The Committee must hold meetings (in person, by teleconference, videoconference, or email) and achieve a majority concurrance for any actions or recommendations to be made to the Board. Such documentation is required to comply with state law and to ensure that Agenda items carry the approval of a majority of the Committee.
