Difference between revisions of "Communications Vision"

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=Communications=
+
The Communications Department of The Augustan Society, Inc., is charged with the production of print publications, online publications, reprints, back issues, websites, social media, and email services.
  
The Communications Department will produce print publications, online publications, reprints, back issues, web sites, and email services.
 
  
==Communications Committee==
+
==Periodicals==
  
The Communications Committee is composed of the Editor-in-Chief, the chairmen of other committees assigned to the Communications Department, such members as he sees fit, and the [[President]] and [[Consuls]] as ex officio members.
+
===''[[Augustæum]]''===
  
The Editor-in-Chief is named by the President and serves at his pleasure. The members are named by the Editor-in-Chief, and serve at his pleasure.
+
'''Proposal: The Society should work toward publishing [[Augustæum]] on a monthly schedule, presuming sufficient funding and material enough for four pages are available.'''
  
All activities of the Communications Department fall under the control of this Committee unless the [[Board]] or Editor-in-Chief has created another Committee and charged them with responsibility.
+
'''Proposal: The Society should conduct a survey to test the level of interest in publishing [[Augustæum]] electronically, and a decision made about the value of devoting the time needed to reformat as HTML (versus publishing as a PDF file).'''
  
==''Augustæum''==
+
[[Headquarters Staff]] have been authorized by a previous administration to conduct such an email survey. They are presently looking to combine this with a [[Member Interest Survey]] under the auspices of the [[Dean of Studies]].
  
''Augustæum'' is the members newsletter. By definition, it carries items that are not of enduring value, which should be sent to the ''[[Omnibus]]'' instead. It is intended to be published more frequently than the ''Omnibus'', but may be mailed with it.
+
===''The [[Augustan Omnibus]]''===
  
Presently, the frequency is bi-monthly, and the size is normally 4 pages, though occasionally 6 pages are printed. It is often accompanied by flyers, notices, and other publications, such as the ''[[Rose Newsletter]]''.
+
'''Proposal: The Society should reduce the publishing frequency of ''The [[Augustan Omnibus]]'' to annual; targeting 36 pages/issue minimum, until such time as the Society's finances and the rate of submissions are able to support an increased frequency of the same minimum size.'''
  
Regular features include:
+
To aid in fundraising, advertising is accepted. Historically, these have primarily been support ads from members, but there is also a history of commercial advertising of relevant products and services. To date, this has largely been a reactive program, with only occasional calls for ads, resulting in a fill rate insufficient to the need for filler copy.
  
*Announcements of new members, elections, appointments, honors, arms registrations, and recognitions.
+
'''Proposal: The Society should establish an [[Advertising Manager]] under the auspices of the [[Finance Committee]] or [[Treasurer]] with a charge to ensure that sufficient ad copy is available for the layout needs of ''The [[Augustan Omnibus]]'', and that done, to maximize income.'''
*"Library Top Ten", a list of ten items from the Library catalog that one member feels are of interest.
+
*News of conventions, meetings, publications, fundraisers, and other programs
+
*Help Wanted — an item advertising a particular post, not to be repeated for the following year plus one issue. (Thus a January notice in one year would not be repeated until March of the following year.)
+
*Lists of donors to various campaigns, members of [[Sub-Groups]], or senior members
+
*If four pages are not filled, an Editorial.
+
  
'''Proposal #24: The Society should work toward publishing a members newsletter on a monthly schedule, presuming sufficient funding and material are available.'''
+
===''[[Rosarum]]''===
  
'''Proposal #25: The Society should conduct a survey to test the level of interest in publishing the members newsletter electronically, and a decision made about the value of devoting the time needed to reformat (versus publishing as a PDF file).'''
+
'''Proposal: The Society should continue to publish ''[[Rosarum]]'', the newsletter of the [[Noble Company of the Rose]], at such frequency and size as that group is able to support with copy and funding.'''
  
==''The Augustan Omnibus''==
 
  
==''The Augustan Society Roll of Arms''==
+
==Books==
  
==The Augustan Society Web Site==
+
The Society has the capacity to become a publisher of scholarly items, and doing so cannot help but enhance our reputation in our fields. Print-on-demand technology (assuming a reliable small-batch binder can be identified) and pre-publication sales will limit the investment required to that needed for promotion and advertising.
  
==The Online Store Web Site==
+
'''Proposal: The Society should institute a program of book publishing, both leveraging the material already on hand and inviting original work.'''
  
==The Forum; an Online Forum==
+
===''The [[Augustan Society Roll of Arms]]''===
  
==The Augustan Society Library Catalog==
+
The Society's program of [[Registration of Arms]] is of limited value if those registrations are not made public in some way. The [[Online Armorial]] is one tool for this, but it is not the only one. It is also suitable to use published rolls as a general fundraiser, as has been done in the past.
  
==Back Issue Sales==
+
'''Proposal: The Society should publish additional volumes of the [[Augustan Society Roll of Arms]] as registrations permit.'''
  
'''Proposal #26: The Society should work toward converting all former publications to electronic form; first as PDF files, then as text files with improved illustrations where possible.'''
+
'''Proposal: The Society should reprint the first three volumes of the [[Augustan Society Roll of Arms]] in color.'''
  
==Reprint Sales==
+
'''Proposal: The Society should publish special rolls for [[Sub-Groups]] of the Society, such as the [[Noble Company of the Rose]], as those Sub-Groups request.'''
  
==Augustan Books==
+
===''A Continuation of Paget's ''Ancestry of the Prince of Wales===
  
===''The Little Manual of Heraldry''===
+
This monumental effort has been published in 24 parts in various publications of both the Augustan Society and the [[Octavian Society]]. The author has stated that the next installment will be his last. It will take a substantial effort to scan, OCR, reformat, and publish. The result may run to perhaps 800 pages and require multiple volumes.
  
===''A Continuation of Paget's ''Ancestry of the Prince of Wales===
+
'''Proposal: The Society should work to publish Germond's ''A Continuation of Paget's "Ancestry of the Prince of Wales"''.
  
 
===''Vigil: A Knight's Training Program''===
 
===''Vigil: A Knight's Training Program''===
  
===''Descents from Antiquity: A Study Kit''===
+
This would be based on the Van Dusen program of the previous century, after a substantial edit. It would be best if the [[Rose Training Officer]] were on the editorial group, or better, headed it.
  
==The Augustan Society Email System==
+
'''Proposal: The Society should work to publish ''Vigil: A Knight's Training Program'', and if possible, to do so in support of the [[Knights Training Program]] of the [[Noble Company of the Rose]].'''
 +
 
 +
===''Augustan Lineages''===
 +
 
 +
This would be a series, each volume containing a number of descents from some worthy (or perhaps the [[Society of Descendants of the Latin Kingdom of Jerusalem|Latin Kingdom of Jerusalem]]). These would be a combination of lineages published and those submitted to qualify for various [[Sub-Groups]].
 +
 
 +
'''Proposal: The Society should work to publish a series of volumes of collected lineages from those submitted or previously published.'''
 +
 
 +
===''Guide to Orders of Chivalry''===
 +
 
 +
This valuable guide has been withdrawn due to the data within having become obsolete over time. It should be a straightforward matter to edit, and if each Order were to get a separate page or pages, keeping it up to date in future should be easy.
 +
 
 +
'''Proposal: The Society should publish the ''Guide to Orders of Chivalry'' and see that it is updated as necessary.'''
 +
 
 +
===''The Little Manual of Heraldry''===
 +
 
 +
This work is poorly organized, eccentric in coverage, and printed in black & white. It deserves a thorough revision and color artwork. The existence of a large backlog of the third edition should not discourage this effort.
 +
 
 +
A new version, once the structure has been determined, could be printed in ''The [[Augustan Omnibus]]'' in chapters as each is completed.
 +
 
 +
'''Proposal: The Society should work to publish a new edition of ''The Little Manual of Heraldry'' that is better organized, more comprehensive, and in color throughout.'''
 +
 
 +
 
 +
==Sales==
 +
 
 +
===Back Issue Sales===
 +
 
 +
'''Proposal: The Society should convert all former publications to electronic form; first as PDF files, then as text files with improved illustrations where possible.'''
 +
 
 +
The PDF files will permit us to reprint both the whole magazines, and individual articles on demand. This will eliminate the need to keep a backlock of stock.
 +
 
 +
Converting these to text files will permit us to bring them up to modern standards, enhance the photographs and illustrations, and make large-print editions available. This will also be a requirement if we are to develop full-text searching in support of researchers.
 +
 
 +
'''Proposal: The Society should create independent issues of back issues published as part of the ''Augustan Society Ominbus'' so that they may be sold separately.'''
 +
 
 +
===Reprint Sales===
 +
 
 +
'''Proposal: The Society should continue to offer [[Reprints]], creating and expanding reprints on a topical basis. Single-article reprints should be phased out as stock is exhausted.'''
 +
 
 +
It may prove prudent to develop a system whereby individual articles may be ordered, but this may take substantial work to develop and deploy.
 +
 
 +
 
 +
==Internet==
 +
 
 +
===The Augustan Society Website===
 +
 
 +
'''Proposal: The Society should monitor and update the [[Main Website]] on an ongoing basis to ensure that it remains complete and correct.'''
 +
 
 +
===The Augustan Store Website===
 +
 
 +
'''Proposal: The Society should monitor and update the [[Online Store]] website on an ongoing basis to ensure that the offerings are complete and correct; that they have full contents data; that the genealogical titles have surname lists; and that pricing reflects current costs.'''
 +
 
 +
===The Forum; an Online Forum===
 +
 
 +
'''Proposal: The Society should establish an online forum in some suitable venue, possibly the [[Main Website]], wherein public conversations about the Society and Augustan topics are encouraged, as soon as a moderator and suitable rules may be established.'''
 +
 
 +
 
 +
==Email Systems==
 +
 
 +
'''Proposal: The Society should obtain an email server that is tailored to the unique needs of the Society. This may be a commercial product, or a custom application running on a Society server.'''
 +
 
 +
The email server should support the current email addressing scheme, perform spam filtering, avoid looking like (or being) a source of spam, and encourage the creation of groups (such as Directors or members of various Study Groups).
 +
 
 +
If possible, it should also permit Headquarters to receive most mail in a common inbox accessible by all HQ staff who could either deal with each, or transfer it to another staffer more suited to respond. It must also allow for the storage of emails sent and received in a structured manner so that any staff member could research conversation threads without regard to who participated in them.
  
'''Proposal #27: The Society should work toward obtaining an email server that is tailored to the unique needs of the Society. This may be a commercial product, or a custom application running on a Society server.'''
 
  
 
----
 
----
  
 +
 +
:*[[Library Vision|forward to Library Vision]]
 +
:*[[Vision Proposals|forward to Vision Proposals]]
 
*[[Centennial Vision|back to Centennial Vision]]
 
*[[Centennial Vision|back to Centennial Vision]]
 
*[[Planning|back to Planning]]
 
*[[Planning|back to Planning]]
 
*[[Administration|back to Administration]]
 
*[[Administration|back to Administration]]
 
*[[Main Page|back to Main Page]]
 
*[[Main Page|back to Main Page]]

Latest revision as of 14:36, 24 August 2018

The Communications Department of The Augustan Society, Inc., is charged with the production of print publications, online publications, reprints, back issues, websites, social media, and email services.


Periodicals

Augustæum

Proposal: The Society should work toward publishing Augustæum on a monthly schedule, presuming sufficient funding and material enough for four pages are available.

Proposal: The Society should conduct a survey to test the level of interest in publishing Augustæum electronically, and a decision made about the value of devoting the time needed to reformat as HTML (versus publishing as a PDF file).

Headquarters Staff have been authorized by a previous administration to conduct such an email survey. They are presently looking to combine this with a Member Interest Survey under the auspices of the Dean of Studies.

The Augustan Omnibus

Proposal: The Society should reduce the publishing frequency of The Augustan Omnibus to annual; targeting 36 pages/issue minimum, until such time as the Society's finances and the rate of submissions are able to support an increased frequency of the same minimum size.

To aid in fundraising, advertising is accepted. Historically, these have primarily been support ads from members, but there is also a history of commercial advertising of relevant products and services. To date, this has largely been a reactive program, with only occasional calls for ads, resulting in a fill rate insufficient to the need for filler copy.

Proposal: The Society should establish an Advertising Manager under the auspices of the Finance Committee or Treasurer with a charge to ensure that sufficient ad copy is available for the layout needs of The Augustan Omnibus, and that done, to maximize income.

Rosarum

Proposal: The Society should continue to publish Rosarum, the newsletter of the Noble Company of the Rose, at such frequency and size as that group is able to support with copy and funding.


Books

The Society has the capacity to become a publisher of scholarly items, and doing so cannot help but enhance our reputation in our fields. Print-on-demand technology (assuming a reliable small-batch binder can be identified) and pre-publication sales will limit the investment required to that needed for promotion and advertising.

Proposal: The Society should institute a program of book publishing, both leveraging the material already on hand and inviting original work.

The Augustan Society Roll of Arms

The Society's program of Registration of Arms is of limited value if those registrations are not made public in some way. The Online Armorial is one tool for this, but it is not the only one. It is also suitable to use published rolls as a general fundraiser, as has been done in the past.

Proposal: The Society should publish additional volumes of the Augustan Society Roll of Arms as registrations permit.

Proposal: The Society should reprint the first three volumes of the Augustan Society Roll of Arms in color.

Proposal: The Society should publish special rolls for Sub-Groups of the Society, such as the Noble Company of the Rose, as those Sub-Groups request.

A Continuation of Paget's Ancestry of the Prince of Wales

This monumental effort has been published in 24 parts in various publications of both the Augustan Society and the Octavian Society. The author has stated that the next installment will be his last. It will take a substantial effort to scan, OCR, reformat, and publish. The result may run to perhaps 800 pages and require multiple volumes.

Proposal: The Society should work to publish Germond's A Continuation of Paget's "Ancestry of the Prince of Wales".

Vigil: A Knight's Training Program

This would be based on the Van Dusen program of the previous century, after a substantial edit. It would be best if the Rose Training Officer were on the editorial group, or better, headed it.

Proposal: The Society should work to publish Vigil: A Knight's Training Program, and if possible, to do so in support of the Knights Training Program of the Noble Company of the Rose.

Augustan Lineages

This would be a series, each volume containing a number of descents from some worthy (or perhaps the Latin Kingdom of Jerusalem). These would be a combination of lineages published and those submitted to qualify for various Sub-Groups.

Proposal: The Society should work to publish a series of volumes of collected lineages from those submitted or previously published.

Guide to Orders of Chivalry

This valuable guide has been withdrawn due to the data within having become obsolete over time. It should be a straightforward matter to edit, and if each Order were to get a separate page or pages, keeping it up to date in future should be easy.

Proposal: The Society should publish the Guide to Orders of Chivalry and see that it is updated as necessary.

The Little Manual of Heraldry

This work is poorly organized, eccentric in coverage, and printed in black & white. It deserves a thorough revision and color artwork. The existence of a large backlog of the third edition should not discourage this effort.

A new version, once the structure has been determined, could be printed in The Augustan Omnibus in chapters as each is completed.

Proposal: The Society should work to publish a new edition of The Little Manual of Heraldry that is better organized, more comprehensive, and in color throughout.


Sales

Back Issue Sales

Proposal: The Society should convert all former publications to electronic form; first as PDF files, then as text files with improved illustrations where possible.

The PDF files will permit us to reprint both the whole magazines, and individual articles on demand. This will eliminate the need to keep a backlock of stock.

Converting these to text files will permit us to bring them up to modern standards, enhance the photographs and illustrations, and make large-print editions available. This will also be a requirement if we are to develop full-text searching in support of researchers.

Proposal: The Society should create independent issues of back issues published as part of the Augustan Society Ominbus so that they may be sold separately.

Reprint Sales

Proposal: The Society should continue to offer Reprints, creating and expanding reprints on a topical basis. Single-article reprints should be phased out as stock is exhausted.

It may prove prudent to develop a system whereby individual articles may be ordered, but this may take substantial work to develop and deploy.


Internet

The Augustan Society Website

Proposal: The Society should monitor and update the Main Website on an ongoing basis to ensure that it remains complete and correct.

The Augustan Store Website

Proposal: The Society should monitor and update the Online Store website on an ongoing basis to ensure that the offerings are complete and correct; that they have full contents data; that the genealogical titles have surname lists; and that pricing reflects current costs.

The Forum; an Online Forum

Proposal: The Society should establish an online forum in some suitable venue, possibly the Main Website, wherein public conversations about the Society and Augustan topics are encouraged, as soon as a moderator and suitable rules may be established.


Email Systems

Proposal: The Society should obtain an email server that is tailored to the unique needs of the Society. This may be a commercial product, or a custom application running on a Society server.

The email server should support the current email addressing scheme, perform spam filtering, avoid looking like (or being) a source of spam, and encourage the creation of groups (such as Directors or members of various Study Groups).

If possible, it should also permit Headquarters to receive most mail in a common inbox accessible by all HQ staff who could either deal with each, or transfer it to another staffer more suited to respond. It must also allow for the storage of emails sent and received in a structured manner so that any staff member could research conversation threads without regard to who participated in them.